We all know that a large part of Ecommerce is to do with the range of products you carry & the price you offer them at. But what if your website is slow & you make it difficult for people to do business with you by having a long shopping cart that requires a user account to access?
Here’s some of our favourite Ecommerce Usability Optimisation tips that you can implement right now to see some fantastic results…ninja style.
1. Allow users to transact without Signing Up
Making your transaction process as simple as possible will be one of the greatest & fruitful things you’ll ever do for your business. It’s nice to get registrations & email addresses…..but wouldn’t you rather get a sale & that ongoing relationship with the customer? After all your customers are at your site to shop for something.
Nordstrom allows new customers to buy as a Guest, they then give them an opportunity to register during the checkout process (if they want). This makes the experience much more enjoyable & people are much more likely to register once they’ve commited to the purchase. [click to continue…]
Upgrading Wordpress can be a major pain (if you don’t know what you’re doing). For example, lets say that you know nothing about the UNIX command line.
The typical update path would either use the built in wordpress upgrade function (which doesn’t work for all server setups) or something like:
- Visit wordpress.org
- Download the latest zip file to your pc
- Unzip the latest file
- Fire up your FTP program
- Connect to your server
- Navigate to your blog folder
- Upload the new Wordpress files
- Wait 5+ Minutes for the files to upload one by one
- Visit the upgrade page on your Wordpress Blog
- Finished!
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The average American is exposed to 5000 ads every day, these range from TV ads to product placement. But how many of these do we actually remember? which ones stand out & make us take notice?
We’ve put together a collection of our favourite examples of creative advertising.
Audi vs BMW – Cars
3M – Security Glass
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Dropbox is an application for Windows, Mac & Linux that allows you to seamlessly & securely backup, store or share files between multiple locations.
Typical uses include sharing important files between home PC’s & laptops or having a secure online backup of all your important stuff.
Dropbox is free to use for up to 2GB of storage, the premium version ($199.99 per year) upgrades your storage to 100GB.
In this post we’ll look past the basic features of Dropbox & delve into some of the more advanced ninja type things it can be used for.
Start Bittorrent Downloads from Work
Some Bittorrent clients (uTorrent on PC & Transmission on Mac) allow automatic starting of .torrent files that have been added to a specific folder. Essentially this means you can make that folder a folder on your Dropbox (see below), in my case it’s D:\My Dropbox\Torrents
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